48 hours to design a new service
a global service design workshop
7—9 March 2014, KIBU
Photos from our previous event, Budapest Sustainability Jam 2013
18:30 Global theme announcement
18:45 Brainstorming, inspiration wall
18:55 Forming random teams
19:00 Write team brief
9:00 Service design in practice
Breakfast presentation. Have a breakfast and get inspired together.
09:30 Preparation for field validation
Form hypotheseses and build prototypes and interview sheets to test them.
12:00 Field testing
Test assumptions with prototypes and ethnographic methods in the wild.
14:00 Visualize insights
15:00 Presentation: our favorite tools
Every mentor presents her favorite service design tool.
16:00 Prototype to pick final concept
18:30 Visualize final concept
09:00 Final prototype
14:00 Final upload
16:00 Final presentations
Presenting final protoypes to eachother.
19:00 The event ends
Reka Barath is co-founder and Service Designer at Inspiration4. She was studying Design & Interior Architecture at Technical University of Madrid, and was working as interior designer also in the sector of retail. She decided to reinvent herself and found her way in the field of service design. As an entrepreneur interested in brand-building and innovative solutions, she applies service design thinking in diverse projects helping companies to develop innovative and creative solutions for their current problem or challenge. Actually she is working on “Business Innovation & Cultural Change" project at JLL Madrid supporting the human-centered design process.
Emese Balikó is a UX Designer at SAP Labs Hungary and an exhibiting media design artist.
She was graduated at Moholy-Nagy University of Art and Design (MOME) in 2004, and was teaching there until 2007. She was working on art and design projects since 2003, but lately she was rather concentrated on designing and developing professional online applications. Currently she creates interaction design for complex business softwares at SAP, using Design Thinking and persona-based design principles. As an artist, her latest ongoing project consists of a series of linguistic visualizations of Hungarian language samples.
Designer and new media fan with a keen eye for international relations and business development. Graduated in industrial product design engineering at TU Budapest, then continued the studies in Italy, with a Masters degree in Product-Service-System Design, completed with a scholarship spent in New York, studying Transdisciplinary Design at Parsons The New School for Design.
Widening the scope of experiences had the chance to focus on design-systems, learning how to use extended working-methods in practice. Currently working at Kitchen Budapest, as product-service designer and Talent Program Mentor.
Fanni Csernátony is addicted to design workshops and cooperative projects ever since she started studying Product Design in Moholy Nagy University of Art and Design (MOME). She participated and organized several events focusing on teamwork. She founded Interuniversity Student Cooperation (CSEKK) in 2010 as a platform for collaboration between students from different universities. She believes that the design process works best if it involves people with different cultural and professional backgrounds. She works now in Cellux Group and beside teaching the design mindset, methods and tools for a great variety of people she participates in many design projects focusing on product and service innovation.
Bori Kovács is a freelance designer, entrepreneur currently running her own socially responsive project, CÓKMÓK.
While studying product design at Moholy-Nagy University of Art and Design (MOME), she participated in several multidisciplinary design projects and worked within the sustainability research group of MOME EcoLab where her focus fell on designing for underprivileged communities. She gained insight into the human centered design process at Danmarks Designskole in Copenhagen and had a first-hand glimpse into how the experts do it when she participated in a Make-a-thon workshop at IDEO’s Münich office last summer.
Panni Pais is a designer, founder of Cellux Group – a collective devoted to projects on sustainability. As a child Panni wanted to be a detective. Watching, analyzing and solving promlems have intrested her already at an early age, which she could make use of in her professional life many years later. She graduated as a sociologist in 2008 (ELTE) and as a product designer in 2012 (MOME). In 2013 she won Hungarian Design Award for her graduation project. Since she participated in several international design workshops she is a fan of teamwork and believes in the power of multidisciplinarity. Beside working as a designer, recently she has focused more on diving deeper into methods such as design thinking and service design.
Szilárd Szakács is a user experience designer at CASON Engineering Plc., a research and development company providing data acquisition devices plus information services for energy providing companies. He graduated as a Computer Engineer at TU, Budapest and after years as a front-end software developer moved to the field of user experience. Later as a product manager he used human centred design principles extensively and after recently finishing a course at Central Saint Martins College he is really into service design.
Tel.: +36-30-982-6073 (Szilárd Szakács, co-organiser)
The jam will be held at Kitchen Budapest: Ráday street 30. District 9., Budapest
The Jam is a non-profit event. We need a 3000Ft registration fee to cover: